But what food, and why should I cater it anyway?
(Continued after the Jump)
When you're called to shoot something, even if it doesn't span a mealtime, bringing along food is critical. It's true - An army marches on it's stomach. So too, do assistants, and the rest of those on site. In fact, I've known more than one client complain about working with other photographers who either were upset because catering wasn't on the estimate, or got to a shoot, and it wasn't there, already laid out.When we arrived today, before the gear came in, before the cameras were in place, the second assistant was detailed to set up the catering. I didn't want anyone arriving on set and not seeing food and beverage. Above is the bill (click to see it larger) for catering, minus the drinks, which we brought in a separate cooler - water, vitamin water, and Diet Coke. On a humorous note, our subjects, half-way through the shoot said "hey, where's the tequila?", to which I responded, without loosing stride "I didn't see that on the rider..." and kept shooting. (they laughed).
But don't even think of catering it yourself, or using Subway or Quizno's. Places which make gourmet sandwiches, cookies, and so forth, are a good solution, we like Corner Bakery here in DC. Be sure to know if anyone who will be partaking has food allergies or restrictions. A wide variety of the riders in the link above outline all sorts of restrictions, from "no pork", to brands of water and so forth. If it's a huge shoot, you may be best served to call in a caterer that has servers, but I'm not going there with this.
When the subjects walked in, they reacted by saying "wow, look at this, I didn't expect this!" And then I introduced her to the makeup and hair stylists, while her handlers grabbed waters and cookies, and headed off to quieter parts of the set with their blackberries in hand, satiated.
During a wardrobe change, the subjects opted to grab a bite, which ensured that they weren't feeling the pangs of hunger that would become moodiness that would result in lesser expressions, and an eagerness to depart. No one felt a need to order in, and when we were done, there were three cookies and four sandwich halves left. There were no Diet Cokes left (my fault, I drank most of them), and a few vitamin waters. All in all, just right.
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