Client Deliverables - The CD-ROM gets a makeover

Back in October, I was at PhotoPlus Expo, and tucked away in a corner was a very small booth. So small that I didn't notice it during my first pass-thru of the show floor. On a second walk-around, I noticed the printers spinning, showing off the CD's, and I was pleasantly surprised at how nice they looked - they were printed on a DYMO CD/DVD Color Printer.

I grabbed a brochure, and asked when it would be available, and they said November, so I put it on my back burner until it popped into my mind on a flight back from LA last night, when an in-flight magazine had an ad for Dymo, and I thought to myself that I wanted to check to see if it was available now. And it is.

I plan on migrating from my silk-screen printed discs to a more customized output using this device. Far too often, I burn a disc that cost $1.50 (CD + silkscreening costs) and it fails, and I'd rather not print the CD until it's been tested as good.

I use the following CD for client deliverables:

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I am looking forward to replicating that layout and design with my new Dymo. It expect it to look very very close to a silk-screened disk, and I am excited about that.

Quite often, after we deliver a CD, and encourage the client to make copies, they instead come back to us to burn a second disc, which we do for 50% of the original. So, if our CD output charge was $75, the second CD is $37.50. For the CD's that are $175 to output (which is about 80% of what we do), our second CD charge is $87.50, plus shipping/couriers. The clients like that it looks professional, and consistent with the other CD they received.

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