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Photo Business News & Forum: © Infringements - Don't be a Hypocrite
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Sunday, March 23, 2008

© Infringements - Don't be a Hypocrite

I'm really getting tired of this. Colleagues, both highly respected and prosumer alike, who have no regard for copyrights. I recently watched an amazing presentation of work by a noted photographer, who's work was enhanced by the aural addition of music by Enya. I know just how next to impossible it is to get permission for uses like this, as I have tried, so I am almost certain that she was infringing on Enya's copyright. I also continue to watch as a other photographers continue to promote videos/presentations where music I know to be popular, but which are on YouTube with music that it is almost certain to be infringing uses. I wish they would just take a pause and realize what they are doing.
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The hypocrisy continues. Friends who "share" a Photoshop or PhotoMechanic serial #, yet complain when their own work is stolen.

Interestingly enough, were I to provide a photograph that was not my own to an organization for their presentation, or to a website/blog to grow traffic/hits, the infringing party would be the organization or website/blog. It is the "publication" of the material, by the "publisher" that is the infringement, in large part. For a public performance, it would be the corporation or organization that provided the forum/programming that would likely be held accountable.

Several years ago, I was working a product launch for a pharmaceutical company for the sales reps who visit doctors offices to give them samples, and promote the product. The music that started the event was the Red Hot Chili Pepper's song "Give It Away Now", perfectly appropriate in terms of theme, inappropriate in terms of the infringement of the band's intellectual property by a company with IP of it's own in the form of the medicine they sell.

I am not a lawyer, but here's a good rule:
Unless you're commenting on the music itself, as in "listen to the multiple downbeats", or "the refrain here is repetitive...", making a claim that your use is "fair use" is likely not to hold water. When you use music to accompany your images, you need to get permission, or don't use it. Period.

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